Why You Can’t Avoid NoFollow Links
SEOs seem to have forgotten for some reason that ranking isn’t the sole, ultimate goal of some sites. Another, for instance, is sales, of course. Yet, for some reason, we seem to think that the...
View ArticleHow Location Prominence is Affecting You
The Google Pigeon update sent plenty of businesses reeling in confusion when suddenly several of their locations were no longer ranking for their favorite keywords,were ranking for different keywords,...
View ArticleSiteMaps Best Practices and Common Mistakes
Sitemaps are virtually universally accepted as a great idea for getting Google to pay attention to your pages. However, I’ve seen a lot of companies do it strangely. Conveniently, these are very easy...
View ArticleWhy You Should Use Free and Paid Tools for SEO
Conveniently, there is a sizable amount of data about your site that you can collect for absolutely free – just by signing up. However, if you want to get the most out of your time and make the biggest...
View ArticleThe Risks You Take When You Ignore SEO
Many prefer PPC and social media over SEO because they seem to bring quicker results. But those who truly know what financial benefits SEO can bring know that it’s actually a much wiser investment....
View ArticleThe Ins and Outs of YouTube SEO
YouTube is considered the second largest search engine after Google, but many are still treating it as a social media website. In social media, your goal is to post remarkable and valuable content that...
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Have You Checked Your Core Web Vitals Lately? It Could Be a Matter of Life or...
Just as soon as you get a handle on Google, they switch things up. I have been advising my clients that Google’s Core Web Vitals is a concept you need to understand if you are concerned about your page...
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